What are cookies?
For modern websites to work according to Users expectations, they need to collect certain basic information about visitors. To do this, a site will create small text files which are placed on User’s devices – these files are known as cookies. Cookies are uniquely assigned to each User, and can only be read by a web server in the domain that issued the cookie to the User. Cookies cannot be used to run programs or deliver viruses to a User’s device.
Cookies do various jobs which make the User’s experience of the internet much smoother and more interactive. For instance, cookies are used to remember the User’s preferences on sites they visit often, to remember language preference and to help navigate between pages more efficiently. Much, though not all, of the data collected is anonymous, though some of it is designed to detect browsing patterns and approximate geographical location to improve the User experience.
How are cookies used on mayflydigital.ie?
Mayfly Digital places cookies to store and then retrieve small bits of information on your computer when you visit. This is to ensure that our content is tailored to your specifications, thereby improving the User experience of the site. Amongst other things, the cookies we use allow Users to sign up to the site and let us calculate (anonymously) how many Users the website has.
We believe that the User experience of the website would be adversely affected if Users opt out of the cookies we use.
What type of cookies are there and which ones do we use?
Cookies can be categorized by how long they are stored and their function.
Cookies categorized by length of storage:
- Persistent cookies
Persistent cookies remain on a User’s device for a set period of time specified in the cookie. They are activated each time that the User visits the website that created that particular cookie.
Examples of how we use persistent cookies:
Allowing Users to sign up
Calculating the number of site Users
- Session cookies
Session cookies are temporary. They allow website operators to link the actions of a User during a browser session. A browser session starts when a User opens a browser window and finishes when they close it. Once you close the browser, all session cookies are deleted.
Examples of how we use session cookies:
To improve the usability of our site
To route the User to the most available web server
Cookies categorized according to function:
- Strictly necessary cookies
Strictly necessary cookies are essential to navigate around a website and to use its features. Without them, Users would not be able to use basic services like registration. These cookies do not gather information about Users that could be used for marketing or remembering where a User has been on the internet.
Examples of how Mayfly Digital uses ‘strictly necessary’ cookies include:
Allowing Users to sign in to the website as a registered user
- Performance cookies
Performance cookies collect anonymous data for statistical purposes on how Users use a website, they don’t contain personal information, and are used to improve the User experience.
Examples of how Mayfly Digital uses performance cookies include:
Gathering data about visits to the website, including numbers of Users and visits, length of time spent on the site, pages clicked on or where Users have come from
Information supplied by performance cookies helps us understand how Users use the website; for example, whether or not Users have visited before, what Users looked at or clicked on and how they found us
Information supplied by performance cookies is used in (re)marketing activities.
- Functionality cookies
Functionality cookies allow Users to customize how a website looks for them: they can remember usernames, language preferences and regions.
Examples of how Mayfly Digital uses functionality cookies include:
Remembering the language choice of a User.
Remembering the username for the login page.
How can Users control cookies?
Users must be aware that any preferences will be lost if cookies are deleted, and many websites will not work properly, or functionality will be lost. Mayfly Digital therefore does not recommend turning cookies off when using mayflydigital.ie.
Most browsers accept cookies automatically, but Users can alter the settings of their browser to erase cookies or to prevent automatic acceptance. Browsers generally provide the option to see the cookies currently stored and to accept, reject or delete cookies, block third party cookies, block cookies from particular sites, accept all cookies and subscribe to a notification when a cookie is issued. A visit to the ‘options’ or ‘preferences’ menu on their browser will allow Users to change settings. The browser help section usually provide detailed information on how this is accomplished.
Managing performance cookies
It is possible to opt out of having your anonymized browsing activity within websites recorded by performance cookies. Users can prevent their data from being used by installing a Browser Add-on that blocks the functionality.
mayflydigital.ie uses the following tools for recording performance cookies:
Don’t forget that by not allowing performance cookies, this stops us from being able to learn what people like or don’t like about our website so that we can make it better.
By continuing to use the website, you agree to the placement of cookies on your device. If you choose not to receive our cookies, we cannot guarantee that your experience will be as fulfilling as it would otherwise be.